EA Labels president Frank Gibeau spoke to IGN whilst at E3 about how Battlefield studio DICE is the perfect studio to make the hotly anticipated upcoming game.
“Battlefront is a vehicle experience, it’s a character experience. DICE has … been able to demonstrate through the Frostbite tech and through their design capabilities and talent that they can create these huge, epic set-piece wars. That’s kind of the dream of Battlefront. Hoth, the battle of Hoth. You’ve got space, you’ve got the surface, you’ve got infantry, you’ve got AT-ATs. That’s the table stakes that they come in with. They know how to do that. They’re really good at it.”
“They’re not just going to ape what we’ve seen in the past …They’re going to bring their own sensibilities and design ideas. We want to innovate. We want to try new things … From our perspective, it’s capturing that epic, Star Wars, all-out huge scale. That’s what we’ll go after.” Gibeau said.
Source: http://uk.ign.com/articles/2013/06/18/star-wars-battlefront-ea-on-why-dice-is-a-perfect-fit